Two take-aways from this quick little edit:
1. I think the device in the beginning is a heat gun to test temperatures on the air shcok. Needless to say, they take product testing pretty seriously over at SRAM.
2. Brendan Fairclough is really fast.
Also, I watched this inside line/schralp video about 50 times already. I recommend you do likewise.
In other news, trails in France are still cool.